16-04-2003 18:40									#31
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quote: Originally posted by JohnT "Works" for, MRT. Ming implies that he is still employed by them.

Nahhh... But I did work for them when that campaign was launched I worked there for over 20 years...

	16-04-2003 18:40									#32
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I wonder why?

"Brought to you by the people who invented the "Where's Herb?" campaign" probably isn't the best of pitches, come to think about it.

	16-04-2003 18:41									#33
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what about "the noid" from dominoes...

	16-04-2003 18:41									#34
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quote: Originally posted by Ming Some of the worst campaigns can usually be found when companies try to translate their ads to international markets...

As far as I heard, the Mitsubishi car brand "Pajero" gives Spanish speakers giggles, because it translates into something censored on Apolyton.

	16-04-2003 19:18									#35
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I think the most immoral ads are the Pharmaceutical ads for medicines. Now, people go to the doctor clamoring for medication. Doctor's should be the ones telling people what's best for their condition. I don't have a problem with Viagra or quit-smoking stuff, but allergy and asthma commercials piss me off the most. And most of these new medicines have side-effects that are worse than the condition they are trying to help. Case in point... I was taking Paxil for depression a year ago and the "sexual side-effects" were much worse than my depression. I told my doctor, "Sh1t man, I'd rather feel like sh1t than not be able to bust a load." My doctor told me that the Pharmy companies give tons of free stuff in order for the Docs to push their medication.

The 10-10-220 sh1t bothers me to.

Sorry if my picks aren't in tune with the spirit of the topic. They aren't really funnny. In fact, they're sad.

	16-04-2003 19:33									#36
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carrottop.

in att ads.

somebody put him out of his misery and cap that bastard.

	16-04-2003 19:33									#37
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The Chevy Nova thing is just an urban legend:

http://www.snopes.com/business/misxlate/nova.htm

As well as the Coke translated into Chinese story:

http://www.snopes.com/business/misxlate/#tadpole

And it's uncertain whether the pepsi translation is true or not.

http://66.165.133.65/business/misxlate/ancestor.htm

	16-04-2003 19:39									#38
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quote: Originally posted by ixnay The Chevy Nova thing is just an urban legend:

From the link...

quote: The Chevy Nova legend lives on in countless marketing textbooks, is repeated in numerous business seminars, and is a staple of newspaper and magazine columnists who need a pithy example of human folly. Perhaps someday this apocryphal tale will become what it should be: an illustration of how easily even "experts" can sometimes fall victim to the very same dangers they warn us about.

Hmmm... that might explain why I've heard it at countless seminars

	16-04-2003 21:05									#39
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quote: Originally posted by ixnay As well as the Coke translated into Chinese story: http://www.snopes.com/business/misxlate/#tadpole

I am quite sure Snopes has mistaken this time. AFAIK, the character for horses has a "m" sound. Two characters make up "tapole." While the first one does have a "k" sound, the second one has a "t" sound.

So no, it doesn't fit.

	16-04-2003 21:19									#40
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quote: Originally posted by SnowFire For those of you who can dare stand the horror... I present Johnny Turbo. Perhaps the most pathetic example of advertising I've seen. http://sardius.fefea.org/reviews/jturbo/

That place is a gold mine. a jewel. a must-read. I took a look at the pictures first, and giggled. But then, I READ THE TEXT TOO.

OMG!

	16-04-2003 21:25									#41
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quote: Originally posted by Urban Ranger I am quite sure Snopes has mistaken this time. AFAIK, the character for horses has a "m" sound. Two characters make up "tapole." While the first one does have a "k" sound, the second one has a "t" sound. So no, it doesn't fit.

UR takes me back to my chinese class for a moment

	16-04-2003 21:28									#42
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quote: Chicken-man Frank Perdue's slogan, "It takes a tough man to make a tender chicken," got awfully translated in Mexico. A photo of Perdue with one of his birds appeared on billboards all over Mexico with a caption that explained "It takes a hard man to make a chicken aroused."

Ming, that is so funny, i'm laughing so hard i'm about to cry

	16-04-2003 23:49									#43
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This one may also be an urban legend, but:

Coke hired an American company to do their marketing for them in the Middle East. The company didn't want to mess around with Arabic, so they decided to do a pictorial billboard with panels: first a guy in the scorching desert heat looking all thirsty, then the guy drinking a Coke, then him looking refreshed and happy.

The punch line, being of course that they didn't know that Arabs read from the right to the left...

	17-04-2003 00:00									#44
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happy guy drinks coke and he ecomes thirsty? oh man thats just too good.

	17-04-2003 00:04									#45
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quote: Originally posted by SnowFire For those of you who can dare stand the horror... I present Johnny Turbo. Perhaps the most pathetic example of advertising I've seen. http://sardius.fefea.org/reviews/jturbo/

I laughed until I cried!

	17-04-2003 00:26									#46
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quote: For those of you who can dare stand the horror... I present Johnny Turbo. Perhaps the most pathetic example of advertising I've seen. http://sardius.fefea.org/reviews/jturbo/

Oh my ****ing god. That was disturbing.

I hate almost all commercials, so I won't bother posting any examples.

-Arrian

	17-04-2003 00:35									#47
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That Johnny Turbo is completely classic. I don't know how I could have gone through my life not knowing about it. Thank you Snowfire.

	17-04-2003 00:40									#48
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Yeah, but Herb wasn't created by a desparate company that was getting it's asskicked left and right.

	17-04-2003 01:12									#49
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I'm ready for that damn oven mitt from Arby's to die a horrible death. He may be flame-retardant but that just means you have to use a hotter flame.

	17-04-2003 01:33									#50
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quote: what about "the noid" from dominoes...

yeah, but the video game kicked ass

	17-04-2003 01:48									#51
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Wow, that Johnny Turbo thing is indeed a classic!

And the text is as insane as the comics...

"Oh... my... God!"

	17-04-2003 02:17									#52
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quote: Originally posted by orange yeah, but the video game kicked ass

Here I was thinking I was the only one who enjoyed "Yo! Noid!" for the NES. You are truly a well-cultured individual Orange.

	17-04-2003 02:43									#53
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In Mandarin, Kou means mouth. Le is a gramatical word which you put at the end of certain sentences. These words were chosen because they sound phonetically like coka cola. In china, when they get new western words, a lot of times they take chinese words which sound alike but have a different meaning and put them together.

	17-04-2003 02:52									#54
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quote: Originally posted by SnowFire For those of you who can dare stand the horror... I present Johnny Turbo. Perhaps the most pathetic example of advertising I've seen. http://sardius.fefea.org/reviews/jturbo/

I find it disturbing that my tag line is featured by the evil guys getting punched.

But at least they aren't using my name to cheer Johnny Turbo, right rah?

ACK!

	17-04-2003 03:32									#55
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I was about to point that out, Tube. When I saw the "ack!" and "rah!" I thought "mmm, this smells like photoshop work..."

	17-04-2003 09:37									#56
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Johnny Turbo was the best set of ads ever. The rest don't even compare!

	17-04-2003 12:12									#57
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quote: Originally posted by MRT144 what about "the noid" from dominoes...

We're avoiding that.

	17-04-2003 12:14									#58
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quote: Originally posted by MRT144 UR takes me back to my chinese class for a moment

Me too. IIRC horse is ma in Mandarin. I dated several of the girls in my Chinese class, one of whom had a last name of ma, ie horse.

	17-04-2003 13:15									#59
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quote: The American slogan for Salem cigarettes, "Salem - Feeling Free," got translated in the Japanese market into "When smoking Salem, you feel so refreshed that your mind seems to be free and empty."

You know...the older I get, the better that sounds.

	17-04-2003 13:56									#60
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"Nothing Sucks like electrolux"

Swedish comercial making at it's finest